UMAG / ISTRIAThe Adriatic, unhurried.
Old stone, open sea and a coastline made for lingering. Discover Umag, where Istria meets the northern Adriatic.
Some places are better felt than seen.
Umag begins in the old streets of a small peninsula, then opens into a world of pine-shaded coves, coastal paths and the quiet countryside beyond. Our guide is an invitation to notice the details.
Enter the old town ↗Sea, stone & everything between.
A selection of the coast’s places, moods and stories.
Umag at a glance
A compact coastal base near Slovenia and Italy.
Rock, pebble and arranged swimming areas — not one endless sandy beach.
The historic Savudrija lighthouse began operating in April 1818.
Come for the coastline. Stay for everything in between.
UMAG / WEST ISTRIAThe many moods of Umag.
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UMAG / ISTRIAA weekend that stays with you.
Two slow mornings, a harbour at golden hour and an excursion toward the oldest working lighthouse on the Adriatic. Here is our way through Umag.
Explore the itinerary ↗Every season has its own light.
There is more than one way to experience this coast: busy summer waters, soft spring paths, quieter autumn tables and the blue clarity of winter.
Explore the seasons ↗